“Minimalist beauty” has been a hot topic in the beauty industry lately. It's a trend that favors simple but effective methods over fancy, complicated skincare routines and makeup. Based on the philosophy of “less is more,” the movement focuses on reducing excessive consumption and embracing natural beauty.

1. How minimalist beauty emerged

Minimalist beauty grew out of environmental concerns, overconsumption, and a shift in lifestyle among consumers toward simpler living. In particular, in recent years, a growing interest in sustainability has led to concerns about the environmental impact of excessive packaging and unnecessary chemicals in beauty products. This has led to a growing number of people favoring simpler, more natural beauty routines.

2. Core Philosophies of Minimalist Beauty

Emphasis on efficiency: Instead of complicated skincare with multiple steps, only the essential products are used to restore the skin's natural health.

Sustainability: Reduce plastic packaging and choose products with recyclable containers or natural ingredients.

Natural beauty: Avoid heavy makeup and focus on letting your skin's natural glow and health shine through.


3. How to practice minimalist beauty

1. Simplify your products
Simplify your skincare routine. The essentials are a cleanser, moisturizer, and sunscreen. If you need more, you can add a serum or mask that targets your skin concerns.


2. Analyze the ingredients
Choose products with simple, natural ingredients rather than complex ones. Ideally, products should be free of artificial fragrances or colors that can irritate your skin.


3. Utilize multi-use products
Multi-purpose products, such as multi-balms or tinted moisturizers, can save you time and money.


4. Choose sustainable brands
Choose products from brands that are environmentally friendly and cruelty-free to complete your minimalist lifestyle.



4. Benefits of minimalist beauty

Reduced skin irritation: Excessive product use can lead to breakouts.

Financial benefits: Reduce unnecessary consumption and invest in only the products you really need.

Environmental benefits: By reducing plastic use and choosing sustainable products, you're making a positive impact on the planet.


5. Recommended products for minimalist beauty

Essentials like a hypoallergenic cleanser, all-in-one moisturizer, and multi-balm with SPF are key to minimalist beauty. Also, choose products that suit your skin type for an effective skincare regimen.

Product recommendations for minimalist beauty (by skin type)

The key to minimalist beauty is simple yet effective product selection. We recommend essential products for each skin type.


1. Oily Skin

For oily skin, it's important to control excess oil and keep pores under control.

Cleanser:

COSRX Low pH Good Morning Gel Cleanser

Gentle yet removes excess sebum, leaving skin feeling refreshed.


Moisturizer:

Neutrogena Hydro Boost Water Gel

Lightweight and hydrating, it keeps skin moisturized without shine.


Sunscreen:

Biore UV Aqua Rich Watery Essence SPF50+

Oil-free formula provides refreshing skin protection.


2. Dry Skin

Dry skin needs deep moisturizing and strengthening of the skin barrier.

Cleanser:

CeraVe Hydrating Cleanser

Gently cleanses while protecting the skin barrier.

Moisturizer:

La Roche-Posay Toleriane Ultra Cream

Highly moisturizing formula keeps skin hydrated for longer.

Sunscreen:

La Roche-Posay Anthelios Melt-In Milk Sunscreen SPF 60

Highly moisturizing formula moisturizes dry skin, fragrance-free and hypoallergenic, suitable for sensitive and dry skin.
Provides effective protection against UVA/UVB rays.

3. Sensitive Skin

For sensitive skin, it's important to use hypoallergenic, fragrance-free products to help soothe the skin.

Cleanser:

Avene Gentle Milk Cleanser

Cleanses skin gently and without irritation.


Moisturizer:

Illiyoon Ceramide Ato Concentrate Cream

Recommended for sensitive skin.
This cream strengthens the skin barrier, moisturizes, and is suitable for all skin types.


Sunscreen:

CeraVe AM Facial Moisturizing Lotion with SPF 30

Provides moisturization and sun protection for sensitive skin. Users appreciate how moisturizing it feels without irritating the skin.

Multi-use product recommendations (for all skin types)

Laneige Lip Sleeping Mask

Great for moisturizing and exfoliating lips.

Banila Co Clean It Zero Cleansing Balm Original

removes makeup and soothes skin at the same time.


These products offer simple yet essential benefits that fit into a minimalist beauty philosophy and help you make the right choice based on your skin type.